Nonprofit organizations in the central Pennsylvania region are invited to apply to participate in Designathon, hosted by the students at Pennsylvania College of Art & Design (PCA&D) in downtown Lancaster. The annual 12-hour marathon event provides free professional-level branding and design work to local and regional nonprofits. Designathon will take place on Saturday, Feb. 8, 2025.

Organized by PCA&D's American Institute of Graphic Arts (AIGA) Student Chapter, Designathon gives students real-world experience in creating projects for clients under a tight one-day deadline. It is also intended to help students learn that nonprofits have marketing needs in order to be successful and that strong graphic design on well-organized collateral pieces is an important component in successful communication and marketing plans. Students also experience the value of giving back to the community. Recent work has included website elements, updated logos, brochures, illustrations, and event posters.

During its history at PCA&D, Designathon has helped more than 120 nonprofit organizations and institutions revitalize their branding and community outreach. Each year, the event's participation attracts dozens of students, alumni, faculty members, and staff members, many of whom return year after year to participate in the community-centered project. 

For more information and to apply by Sunday, Jan. 12, visit https://pcad.edu/designathon-2025/. Questions about applications and process may be directed to Maria Hostetter at mhostetter@pcad.edu.